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Advertising, Promotion, and supplemental aspects of integrated marketing communications

By: Material type: TextTextLanguage: English Publication details: Australia Thomson 2003Edition: 6thDescription: 650ISBN:
  • 30352711
Subject(s): DDC classification:
  • 659.1 SHA
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Zeeshan Ullah, Librarian, Central Library Islamia College Peshawar, Email: zeeshan@icp.edu.pk