Hester, Lolward L <br/><br/>
Successful Marketing Research  The Complete Guide to getting and using Essential Information about your Customers and competitors. 

 - New York  John Wiley and Sons  1996 
 - 240 
<br/><br/><label>ISBN: </label>471123811 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / HES