Hoffman, Douglas K. <br/><br/>
Marketing principles and best practices  advantage series 

 - 3rd 
 - Mason  Thomson  2006 
 - 598 
<br/><br/><label>ISBN: </label>324305729 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - management
<br/><br/><label>Dewey Class. No.: </label>658.802  / MAR