Kerin,Roger A. <br/><br/>
Maketing  the core 

 - 2nd 
 - Boston  McGraw-Hill,IRWIN  2007 
 - Varies 
<br/><br/><label>ISBN: </label>980071107723 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KEM