Kerin, Roger A. <br/><br/>
Marketing  the core 

 - 2nd 
 - Boston  McGraw Hill  2007 
 - varies 
<br/><br/><label>ISBN: </label>9780072999891 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KEM