| 000 | 00491nam a2200169Ia 4500 | ||
|---|---|---|---|
| 008 | 231217s9999 xx 000 0 und d | ||
| 020 | _a72536764 | ||
| 041 | _aEnglish | ||
| 082 |
_a659.1 _bBEA |
||
| 100 | _aBelch, George E. | ||
| 245 | 0 |
_aAdvertising and Promotion _ban integrated marketing communications perspective |
|
| 250 | _a6th | ||
| 260 |
_aBoston _bMcGraw Hill Irwin _c2004 |
||
| 300 | _avaries | ||
| 650 | _aAdvertising, Sales Promotion, Communication Marketing | ||
| 942 | _cBK | ||
| 999 |
_c26881 _d26881 |
||